What used to be reactive hiring has now turned into proactive recruitment, thanks to the fantastic recruitment technology we have at our disposal today. With all these exciting trends, it is time to shift gears and focus more on candidate selection without having to worry about a loss of time and value.
Here are the exciting recruitment trends happening in 2020.
The Use of Artificial Intelligence.
Shuffling through a stack of resumes manually is by far one of the most time-consuming things a recruiter has to do. Is there a better way to source, assess, and screen employees other than going through a heap of resumes one by one?
Artificial intelligence (AI) is reshaping the grunt work in the recruitment processes. AI technologies can parse through resumes at faster speeds with preset value algorithms and chatbot technology can be used to interact with job seekers and offer personalized communication during the initial stages of the recruitment process. Natural language processing (NLP) and voice recognition programs can help recruiters analyze and review candidate interviews to better assess if the person is suitable for the job.
Predictive Analytics Play a Big Role in The Recruiting Process
In a highly completive job market, it is crucial for recruiters to discover promising candidates quicker than the competition without compromising its integrity. Thanks to predictive analytic technology, the ability to skim through the deep employee pool to find hidden gems is becoming much easier. Predictive analytic technologies can even help recruiters devise better systems to identify and attract promising passive candidates.
Analyzing recruiting parameters, such as skills, past experience, and education are not the only things predictive analytics are good for. Through data-driven algorithms, recruiters can build a shortlist of candidates best fit for the job, and even predict if a position will soon be opening up.
Flexible Schedules and Work-From-Home Opportunities Are What Millennials Crave
The traditional 9-to-5 workday just doesn’t cut it anymore for the modern workforce. Millennials simply see the lines between work and life increasingly shrink and thus are more attracted to jobs that can accommodate their personal lives, not vice-versa. Research shows that remote workers are significantly more happy, productive, and tend to stick with the company for the long haul.
Millennials enjoy the fact that due to their technical knowledge they can now kiss their commute goodbye and work wherever and whenever it suits them. It is no wonder why a 2019 survey by Buffer found that 99% of remote workers would like to continue working remotely at least part of the time for the rest of their careers, and 95% of them would recommend it to others.
Social Media Recruiting
The importance of social media in the recruitment process is growing fast in 2020. A recent study shows 94% of professional recruiters network on social media and 59% of employees say a company’s social media presence was part of the reason they chose the job.
As such, we are witnessing previously untapped recruiting trends, such as hashtagging and interactive advertising. Another trend that has become popular on social media channels is video streaming sessions. These discussions provide an intimate way for recruiters to field questions from prospective employees and is also a great tool to showcase the company’s brand.
Employer Branding Must Be Crystal Clear.
If you have an RPO provider working for your company, then you will know that employer branding is no longer an option anymore for businesses – it’s a must. An employer’s brand is like a product placed at a store’s front glass window for people to admire. What are the chances a customer might walk-in to the store if the display product is shoddy looking?
Well before sending in a resume, job seekers often research the company’s website and social media accounts. According to a study by CareerArc, 75% of job seekers consider an employer’s brand before applying, Therefore, a company must remain vigilant by ensuring its brand is polished and in tip-top condition to be placed by the front window.
Technology to Assess Team Quality
Database recording, cloud processing, and AI technologies are just a few of the many tools used to progressively measure the performance of the recruiting team. The data provided by these solutions provide deeper insights into the quality of its hires by analyzing team performance, retention, engagement, assessment, and skill gap analysis.
These tools will take into account not only hard skills and expertise but also new hires’ soft skills and overall performance indicators. This type of transparency helps remove any barriers impeding talent pool management and internal mobility.
As we prefaced, recruiting trends in 2020 are revolutionizing the way recruiters seek out high-end talent. So, to keep up with the competition it is time to appreciate and take advantage of the invaluable recruiting resources laying at our feet.